HimAvto introduced redesigned NORD petrol tins developed by SmirnovDesign

09 | 09 | 2007

SmirnovDesign's partner HimAvto introduced a new design of petrol tins for its popular anti-freezing liquid NORD at a recent exhibition Interavto-2007 developed by SmirnovDesign's specialists. HimAvto is a large holding company producing cooling liquids, heat carriers and polymeric containers, one of the market leaders in its field. Anti-freezing liquid NORD developed using the best Russian technologies is very popular with customers thanks to an ideal match of high quality and reasonable price.

SmirnovDesign was engaged to redesign the petrol tins in order to breathe a new life into the brand's success. The challenge our designers faced was to create an elegant product without superfluities that had, nevertheless, its own image that could become a recognizable brand's feature. At the same time the new image had to harmonize with the already developed graphic elements of company's corporate style.

As to the petrol tin's structure the essential factor while designing it was, of course, ease of use. The customer should feel comfortable when taking the product and appreciate its high class. SmirnovDesign's experts managed to create a product that met all the requirements of our client and of a simple consumer: a comfortable handle, a grainyl surface that protects the tin from slipping out of the hand, a scale allowing to control the level of liquid and a distinguishable exterior differentiating the anti-freezing liquid NORD from the rest of products.

< Back